'Sarafa Bazar India', is the leading and fastest growing online B2B Platform. To adapt to the fast-changing business pattern, 'SARAFA BAZAR INDIA' has been developed to help the manufacturers, wholesalers and retailers to come together online on a single platform.

Archit Jain, who is the third generation jeweller from a small town of Saharanpur, has developed it as an alternative to the existing traditional methods of trading. This online portal enables the jewellery manufacturers and wholesalers to showcase their products virtually and make new connections with the wholesalers and retailers across India.

The marketing takes place on digital space while buying and selling is done in offline mode. It is trying to change and give a new face to the jewellery industry by reaching out to the potential customers and serving them in the best possible way. Since its launch, Sarafa Bazar India has grown into a community of 60,000+ website users and 9,500+ app installers which clearly shows the willingness of the industry to adapt to the technology implementation in this market. And it will definitely help development of various new brands in near future.

Events and Promotions

Sarafa Bazar India took part in 9th edition of DJGF-Delhi Jewellery & Gem Fair( where Sarafa Bazar was featured as Technology Partner) and 13th edition of HJF -Hyderabad Jewellery Pearl & Gem Fair held on 2nd, 3rd, 4th October 2021 at Pragati Maidan, Delhi and 18th, 19th, 20th October 2021 at HICC Novotel, Hyderabad respectively. Founder of Sarafa Bazar India Mr. Archit Jain said,”We would like to congratulate Informa Markets in India for wonderful events. We got an amazing response from both DJGF and HJF. We got a good number of new Sellers and Buyers on our platform.”

DJGF was marked by the presence of high profile dignitaries, from ministers, to associations and media from the gem and jewellery industry. It had over 200 Exhibitors and 12,500 Buyers from various locations, along with fully occupied buyer seller meets, house full conference. The expo included the launch of SHAKTI – Women Achievers Awards Jointly with the Gems & Jewellery Trade Council of India (GJTCI). 

HJF was held in association with the Hitech City Jewellery Manufacturers Association (HJMA), Telangana Bullion Gems and Jewellery Federation and India Bullion and Jewellers' Association (IBJA). The show has witnessed participation from Indian cities such as Mumbai, Jaipur, New Delhi, Thrissur, Rajkot, Ahmedabad, Chennai, Surat and Bangalore. The fair witnessed over 500 traditional, modern and innovative leading designer brands from across the country have showcased over 50,000 of their finest jewellery and artisanal collections.

Testimonials

"Sarafa Bazar is a beautiful platform we could find some of the best customers pan India. It has a great reach and has some of the best potential buyers all over India. We are proud to be associated with Sarafa Bazar India as premium member. Thanks" - Vicky, Aqua Gold, Mumbai

"Sarafa Bazar India has made it possible to trade jewellery across the country and beyond. It extends value to retailers by providing them digital catalogue of jewellery designs which has significantly enhanced customer satisfaction through increased choice of jewellery designs, convenience in sourcing, thus improving efficiency and competitiveness of jewellery industry." - Jay Ghataliya, Nitman Gold Exports LLP, Rajkot.

"Sarafa Bazar India has given a good platform to all the manufacturers. After joining Sarafa Bazar we have got so many buyers across India. Team members of Sarafa Bazar are hard working as well as supportive. They are doing very good marketing of our products. I am going to recommend it to other players as well. Cheers to the team of Sarafa Bazar.”- Nikhil Vaya, Momai Art, Mumbai

Why join Sarafa Bazar India?

Sarafa Bazar India provides a perfect platform for marketing your unique jewellery designs to its ever growing subscriber base from different parts of the country. You can reach a wider base of jewellery manufacturers, wholesalers and retailers breaking all geographical barriers just sitting at your comfort place. 

Sponsors & Co-sponsors

Sarafa Bazar India is thankful to its sponsors Aqua Gold and Om Silver Ornaments and co-sponsors Shree Nakoda Creations, Kalinga Jewellers and Meraki Jewels for choosing its platform to promote their jewellery business.